Crustdata for
Account Signal Monitoring
See account risk before your CRM does.
Company and people enrichment from 15+ sources, with 250+ company and 90+ people datapoints updated live.
15+
sources monitored
250+
company datapoints
90+
people datapoints

Your Gong, your CRM, and your product analytics all measure the same thing

01
Champion leaves, sentiment stays green.
Your advocate changed roles two months ago. The remaining contacts are pleasant on calls, so your health score never dips.
02
Customer raises a round, starts building in-house.
03
Headcount drops 15%, budgets freeze.
Your internal tools track the relationship and product usage, but nothing in your stack tracks the account itself.

What changes when external signals feed your account data
Today
With Crustdata
Champion departures found through bounced emails, weeks later
Watcher API fires a webhook the day a tracked contact changes roles
Funding rounds and reorgs discovered during renewal prep
Company Enrichment API returns funding, leadership, and headcount changes on demand
Alerts limited to job changes, if you use a point solution at all
People Enrichment API delivers 90+ people datapoints alongside 250+ company datapoints per call