How fresh is the enrichment data?

In-database records pull from 15+ sources updated continuously. For companies not yet in the database, enrich_realtime=true fetches and indexes within 10 minutes.

What does enrichment cost at PLG scale?

In-database enrichment costs 1 credit per record. A PLG company enriching 5,000 signups per month spends roughly $1,000/month.

Can you enrich personal email signups?

Yes. The People Enrichment API resolves personal emails to professional profiles with employer, role, work history, and optional business email.

How does this compare to building a waterfall with Clay?

A waterfall stitches together three to four providers and still misses companies younger than two years. Crustdata aggregates 15+ sources in a single API call with higher coverage on emerging companies.

Know who signed up before the trial ends.

Your signup form captures a Gmail address and your enrichment returns nothing. Crustdata resolves the person behind the email and returns their company, role, headcount, and funding stage.

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Read API docs

15+

Sources for people and company enrichment

90+

People datapoints

250+

Company datapoints

Your enrichment provider matches domains, not people.

Clearbit and Apollo resolve corporate emails. Personal emails return nothing.

A user signs up as j.martinez@gmail.com. Your enrichment call returns an empty object because there is no corporate domain to match. That user is a VP Engineering at a 400-person company evaluating your enterprise plan.

Manual research cannot keep up with PLG signup volume.

Enterprise buyers churn from free tier because nobody reaches out.

Your enrichment provider matches domains, not people.

Clearbit and Apollo resolve corporate emails. Personal emails return nothing.

Manual research cannot keep up with PLG signup volume.

Enterprise buyers churn from free tier because nobody reaches out.

Your enrichment provider matches domains, not people.

Clearbit and Apollo resolve corporate emails. Personal emails return nothing.

Manual research cannot keep up with PLG signup volume.

Enterprise buyers churn from free tier because nobody reaches out.

What changes when every signup arrives with full context.

Today

With Crustdata

Personal email signups enter the CRM with no company, title, or context

People Enrichment API resolves a personal email to a full professional profile: employer, title, seniority, work history

40-60% enrichment rate because your provider only matches corporate domains

Enrichment from 15+ sources covers people by name and email, not just domain matching

Enterprise users look identical to hobbyists in your signup queue

Seniority, company size, and funding data feed your lead score so routing happens automatically

Three to four vendors stitched together still miss new and small companies

Company Enrichment API with enrich_realtime=true indexes companies not yet in any traditional database

Turn a signup email into a qualified lead in one call

Pass a personal email or a name. The response includes the person’s employer, title, seniority, and full work history. Your scoring model gets structured data instead of an empty CRM record.

employer

title and seniority

1 credit per person for in-database enrichment.

Enrich the company behind every signup

Once you identify the employer, one API call returns headcount, funding history, tech stack, open roles, and growth trajectory. Routing logic that used to guess now runs on real firmographic data.

work_history

headcount and growth

1 credit per company.